REPLY SD Impact on National Goverment policies (SD6167)

System Dynamics Mailing List sdmail at lists.systemdynamics.org
Tue Jan 9 04:34:10 CST 2007


Posted by  Markus Schwaninger <markus.schwaninger at unisg.ch>

Responding to Louis Macovsky's inquiry, here is an article for download,
which I recommend:
http://www.ifb.unisg.ch/org/ifb/ifbweb.nsf/SysWebRessources/Second+order+intervention/$FILE/second_order_intervention.pdf

The case reported therein is about a pharmaceutical company, in which SD
has become spread to a substantial degree. At the outset, a unit for
Strategy and Operational Excellence was in search of a methodology which
would attend to the need for representing and simulating different kinds of
corporate issues. The unit had strong simulation capabilities, but these
people did not know SD. With some help from outside, custom SD models for
managerial decision-making were built together with the outside
consultants. The process was characterized by a high degree of
participation of model users. Over time new application areas were
discovered and SD solutions implemented.

Sincerely,

Markus Schwaninger.
Posted by  Markus Schwaninger <markus.schwaninger at unisg.ch>
posting date  Mon, 8 Jan 2007 15:30:26 +0100


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